The Connection that counts,
The Result that lasts
Manacle delivers enterprise-grade products that automate operations, enhance sales performance and enable data-driven growth.
Our technology empowers organizations to stay agile, efficient and competitive in an evolving business landscape.
Why Businesses Choose Manacle
15+ years of excellence. Join hundreds of companies that have transformed their business operations with our enterprise solutions
Ready to transform your business operations?
Schedule a personalized demo and discover how our solutions can help you grow
One platform.Complete business control.All powered by mSELL.
Why juggle multiple systems when one intelligent platform can do it all?
mSELL unifies all required solutions into a single, seamless ecosystem — now powered by mSELL Gini AI for smarter automation, voice interactions, and predictive intelligence.
ERP
Enterprise Resource Planning
mSELL ERP software brings purchase, stores, production, packing, GST invoicing and dispatch into one system for manufacturing and FMCG businesses. Teams work from a single source of stock and order data, so month-end closes faster, stock-outs drop and owners see margins by product and plant.
- Integrate operations, inventory, and finance
- Ensure visibility and control across departments
- Streamline workflows and boost productivity
SFA
Sales Force Automation
mSELL sales force automation software gives FMCG field teams one app for attendance, beat plans, retailer visits, order booking and schemes. Orders reach distributors instantly and managers see every rep’s day on live dashboards, so outlet coverage rises and order-to-delivery time falls.
- AI voice assistant & automated order calls
- Smart route optimization & real-time analytics
- Face recognition attendance & auto-learning AI
HRMS
Human Resource Management
Manacle HRMS software manages the employee lifecycle for field and office staff: attendance, leave, payroll, recruitment, performance and training. Attendance and leave feed payroll automatically, so salary runs are accurate, compliance reports are ready on time and HR spends less time on spreadsheets.
- Simplify payroll and attendance
- Manage performance and workforce insights
- Optimize recruitment and employee engagement
CRM
Customer Relationship Management
Manacle CRM software keeps leads, contacts, deals and follow-ups in one pipeline for B2B sales teams in FMCG and manufacturing. Automated reminders and activity tracking mean no enquiry is forgotten, and sales leaders see pipeline value, conversion rates and team performance clearly.
- Track leads and manage relationships
- Automate communication and follow-ups
- Drive sales growth with data-driven insights
Citizen Connect
Smart Governance Platform
Empowering Cities.Enabling Citizens.Transforming Governance.
A comprehensive smart governance platform designed for urban local bodies and municipal corporations.
Citizen Connect streamlines grievance redressal, civic services, and public administration — delivering transparency and efficiency at scale.
AI Order Assistant
Powered by mSELL Gini AI
An AI that calls retailersand books orders for you.No manual dialing, ever.
Our brand new AI order assistant places outbound voice calls to retailers on schedule, greets them personally, and walks through the entire order — from product suggestions to final confirmation.
mSELL AI Order Assistant means your sales team never misses an order again, while retailers get a consistent, friendly voice on every call.
How we help companiesAchieve their goals with AI
Strategic solutions powered by mSELL Gini AI that transform challenges into competitive advantages
Accelerate revenue growth
Drive sales with mSELL Gini's AI voice assistant, automated order calls, and real-time field insights through — closing deals faster with predictive intelligence.
Optimize operations
Streamline workflows across departments with —unified systems that eliminate silos and boost productivity.
Make faster decisions
Gini AI delivers real-time analytics, route optimization, and retailer behavior insights — turning data into strategic actions instantly.
Empower your workforce
Face recognition attendance, smart onboarding, and performance management through — giving teams tools to succeed effortlessly.
Build customer loyalty
Strengthen relationships with intelligent — auto-learning from interactions to personalize every follow-up.
Scale with confidence
mSELL Gini adapts continuously — multi-language support, auto-learning technology, and AI that grows smarter with your business.
Seamlessly connect withyour favorite tools
Integrate with 100+ popular business applications. Our platform works effortlessly with the tools you already use from email and communication to databases and analytics.
Trusted by Industry Leaders
Join industry leaders who trust Manacle Technologies to transform their business operations
Ready to join these industry leaders?
What our customers say
Our customers are at the heart of everything we do. Their success stories drive our innovation and commitment to excellence.
Proven Results
Real businesses achieving measurable success with our solutions
Customer First
Dedicated support and partnership every step of the way
Continuous Growth
Evolving solutions that grow with your business needs
"mSELL truly knows what they are doing. They helped our biggest problem of expiry on Distributor end through Their DMS. Thank you mSELL."
Industries We Serve
Manacle builds business automation software for FMCG and consumer goods brands, consumer durables, pharmaceuticals, manufacturing and distribution companies, as well as municipal bodies and government departments.
FMCG brands such as Haldiram’s, Baidyanath, Havmor and DS Group use mSELL to run field sales and distribution, while municipal bodies like NDMC New Delhi and Faridabad Municipal Corporation use Citizen Connect for grievance redressal. For FMCG brands, mSELL is end-to-end FMCG software covering field sales, retail execution and FMCG distribution software for distributors and stockists.
Related Solutions
Frequently Asked Questions
What does Manacle Technologies do?
Manacle builds business automation software for FMCG and enterprise teams in India, including sales force automation (mSELL SFA), distributor management (DMS), ERP, HRMS, CRM and the Citizen Connect grievance management platform.
Which industries use Manacle software?
FMCG and consumer goods, consumer durables, pharmaceuticals, manufacturing and distribution companies, plus municipal corporations and government departments.
Does mSELL work offline?
Yes. The mSELL field app keeps working without internet connectivity and syncs data once the device is back online, which helps reps working in remote markets.
Can Manacle software integrate with Tally or SAP?
Yes. Manacle products integrate with accounting software such as Tally, QuickBooks and Zoho Books, and with ERP systems such as SAP, Oracle and Microsoft Dynamics through APIs.
How do I get a demo?
Book a free demo from the contact page and our team will walk you through the modules that fit your business.