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Sales activity management is how a sales leader plans, assigns and tracks the daily work of the field team. The mSELL field sales app brings beat planning, visit scheduling, task assignment, daily sales reports and target tracking into one place, so every rep knows where to go and what to achieve.
Managers build beat plans that cover the market efficiently, assign tasks from a central dashboard and see planned vs actual visits every day. Reps get a simple day plan on their phone and report outcomes as they go, with no extra paperwork at the end of the day.
In FMCG, a beat is a fixed route of retail outlets that a sales rep visits on a set day of the week. A beat plan maps every outlet in a territory to a beat and a visit frequency, so that high-value outlets are covered more often and no outlet is missed.
To create a beat plan, list the outlets in a territory, group them by location, set a visit frequency for each outlet class and assign the beats to reps across the week. mSELL lets you build and change beat plans in the dashboard and pushes them to the rep’s app automatically.
A beat plan is a schedule of retail outlets that a sales rep visits on fixed days, designed to cover the territory efficiently and visit key outlets at the right frequency.
Yes. Daily sales reports with visits, orders and feedback are generated automatically and available on the manager dashboard.
Yes. Managers can edit beats and reassign outlets in the dashboard, and changes reach the rep’s app automatically.
Sales activity management plans and measures the work (beats, tasks, targets). Field force tracking focuses on live location and verifying where reps are during the day. If you need a sales team tracking app, see field force tracking.